Central enters the chat with new multimedia production major

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As the media landscape continues to accelerate and converge, Central has introduced a Bachelor of Arts in Integrated Multimedia program built for professionals who create, adapt, and lead across platforms. 

This new academic program will prepare students to thrive in a fast-changing industry where storytelling, technology, and creativity intersect. Designed to reflect how media is made today, the interdisciplinary program draws on faculty expertise from the Art & Design, Communication, Journalism, and Music departments to provide students with a comprehensive foundation in multimedia creation. 

Students also will gain hands-on experience across formats while building a professional content portfolio through two applied learning requirements. All students are required to build a content creation portfolio, culminating in a special capstone project, and complete an internship, in which students will work in teams for an external organization or an on-campus client.

Students will graduate with skills applicable to numerous career paths, including roles in cable, broadcast, streaming, nonprofit, and corporate environments.

Additional program highlights

  • Students work in state-of-the-art facilities across campus, including Apple-equipped computer labs, a TV studio, audio recording suites, podcasting and music production spaces, and professional-grade recording equipment.
  • Students may specialize in areas such as Video and Music, Motion Graphics and Human-Centric Design, Data Visualization, or Emerging Technology, or build a customized path across multiple areas. Coursework spans established and emerging fields, including Digital Film Production, Broadcast News, Streaming Media, UX/UI, AV/VR, and Artificial Intelligence.
  • Courses are taught primarily by full-time faculty with significant industry experience.
  • The program offers a seamless pathway for transfer students from two-year digital arts or media technology programs, as well as students in Central’s Dual Enrollment program, which offers high school students ÃÛèÖÊÓÆµâ€™s partner schools and districts the opportunity to earn college credit from Central. 

Learn more about the Bachelor of Arts in Integrated Multimedia Production at ccsu.edu/programs/integrated-multimedia-production-ba/.